Sessions
9,840
Last 30 days
↑+12.3% WoW
Users
7,180
Last 30 days
↑+10.8% WoW
Page views
24,600
Last 30 days
↑+11.3% WoW
Engagement rate
59.8%
% of engaged sessions
↑+2.7pp WoW
Daily sessions
Last 16 days
Peak: 377
2026-05-172026-06-01
Yesterday
372 sessions
305 users
30-day daily average: 328.0
↑+13.4% vs avg
Avg time on site: 1m 58s
New users (30d): 5,210
Top pages
Last 30 days
/industries/tradies3,240/services/business-advisory2,680/services/tax-compliance2,210/1,980/blog/div-7a-explained1,520/industries/hospitality1,240/contact980/blog/payg-for-tradies860
Top traffic sources
Last 30 days
- google / organic4,980· 51%
- direct1,940· 20%
- linkedin.com1,180· 12%
- google / cpc640· 7%
- facebook.com420· 4%
- chatgpt.com360· 4%
- bing / organic210· 2%
- newsletter110· 1%
AI recommendations
What to do about it
Plain-English actions based on the numbers above.
- /industries/tradies is your busiest page (3,240 views). Add a clear booking button near the top — most readers never scroll to the form.
- ChatGPT and Bing together sent 570 sessions. Publish one plain-English FAQ page answering "do tradies need an accountant" so these tools keep quoting you.
- Time on site is 1m 58s and climbing. The business-advisory page holds attention — turn its key points into a short explainer video to lift it further.
- LinkedIn drove 1,180 sessions with almost no paid spend. Post twice a week from the principal's account while it's working this well.
- New visitors are 73% of users. Add a one-line "new here? start here" link on the homepage to guide first-timers to the tradies page.
Generated 2 June 2026, 5:05 am · model gpt-4.1 · cached
Data: GA4 property DEMO · last collected 2 June 2026, 5:05 am